Global Pandemic: Don't Forget the Babies

Imagine the heartbreak felt when I heard from a woman whose friend had a baby admitted for jaundice in a hospital based in the northeast region of the US. The baby was visibly, and audibly upset for 36 hours while receiving phototherapy treatment, unable to be toucher or held by her mother. The woman asked the nurses if she could bring a Woombie Bili Pod in to support the crying newborn and a nurse responded, "The babies don't remember this". 

Hmmmm, sure, its true there's no conscience memory of the pain and discomfort, but research shows stress has negative effects on brain development, even while inutero (in the womb). A fetus in its mother's womb feel stress of it's mother and can spike cortisol levels and experience firing and rewiring of nuerons in the brain that prewire the baby for stress. An infant born into a stressful environment can experience the same cortisol spike, heartrate increase, low oxidation, or worse- failure to thrive. These babies need our support now more than ever to bring them comfort in their new world and ease the transition from the womb to the world. They need to know this world is safe and that their socio-emotional development is just as important to us, their caregivers, as their physiological health. 

If you're in the midwest, we are represented by Med Alliance.
If you're on the west coast, we are represented by Medical Dynamics.
McArthur Medical represents us in Canada. 

Please go to WoombieMedPods.com or call 1-877-MED-PODS